About M is Good
A Christian marketing & advertising agency in Raleigh, NC, serving churches, ministries and faith-driven businesses since 2001.




Who is M is Good?
M is Good is a Christian marketing and advertising agency based in Raleigh, North Carolina, founded in 2001 by Dr. Dave Jones. For 25 years we have helped more than 400 churches, ministries, Christian schools, pregnancy resource centers, faith-based nonprofits and Christian-owned businesses rediscover their God-given vision and turn it into marketing that works.
M is Good exists to inspire Christian organizational leaders to rediscover and amplify their original calling. You’re the hero of this story. We’re the guide who has walked this path before.
How we work: the R7 Framework
Every engagement follows the R7 Framework, our seven-step process: Destiny, Vision, Strategy, Brand, Communicate, Think and Action. We start with your DNA and vision before tactics, so every campaign stays consistent with your mission and values.


Meet our founder, Dr. Dave Jones
Dr. Dave Jones is a high-performance executive coach and Sport & Performance Psychology specialist with more than 25 years of experience coaching C-suite leaders and elite athletes, from the NHL, AHL, ECHL and NCAA Division I programs to Fortune 500 boardrooms.
Besides founding M is Good, he founded Mental Toughness Training (MTT), wrote the books Vision Wins and Plan To Win, and hosts The R7 Christian Marketing Podcast and The Plan to Win Podcast. Learn more about his executive coaching for Christian leaders.
What we do

Digital marketing strategy
A documented plan that connects your mission to measurable goals. Digital marketing.

SEO, AEO & GEO
Get found on Google and recommended by ChatGPT, Gemini and AI Overviews. SEO, AEO and GEO.

Paid ads & Google Ad Grants
Google Ads, paid social and grant management. Paid advertising and Ad Grants.

Media buying & influencers
Christian radio, podcast, streaming and influencer placements. Media buying.
Who we serve
We serve organizations on mission: churches, ministries, pregnancy resource centers, Christian schools, faith-based nonprofits and Christian-owned businesses across the United States and beyond. See our work with Keim Centers, Hope Clinic, Bridges for Peace USA, Christ Prep Academy and Revival Nation, or browse all our clients.
Visit us
M is Good
8216 Creedmoor Rd., Suite 201
Raleigh, NC 27613
Phone: (984) 212-5716
Learn about our work as a Christian marketing agency in Raleigh, NC.
Frequently Asked Questions
What is M is Good?
M is Good is a Christian marketing and advertising agency in Raleigh, North Carolina. It helps churches, ministries, Christian schools, nonprofits and Christian-owned businesses grow through strategy, branding, web design, SEO, AI search optimization, paid ads and media buying.
Who founded M is Good?
M is Good was founded in 2001 by Dr. Dave Jones, an executive coach, Sport & Performance Psychology specialist, author of Vision Wins and Plan To Win, and creator of the R7 Framework.
Where is M is Good located?
M is Good is located at 8216 Creedmoor Rd., Suite 201, Raleigh, NC 27613, and serves clients across the United States.
How many organizations has M is Good served?
Since 2001, M is Good has served more than 400 churches, ministries, Christian organizations and values-driven businesses.
What makes M is Good different from other marketing agencies?
M is Good is Christian-owned and starts every engagement with the R7 Framework (Destiny, Vision, Strategy, Brand, Communicate, Think, Action), so marketing begins with an organization’s calling rather than with tactics.
Ready to rediscover your vision?
Tell us about your church, ministry or business and we’ll start with an R7 health check.




