Christian Marketing Case Studies
Real results for churches, ministries, nonprofits, pregnancy centers and Christian-owned businesses, built with the R7 Process.
What our case studies show
M is Good is a Christian marketing agency in Raleigh, North Carolina, founded by Dr. Dave Jones in 2001. Every engagement below started the same way: clarifying who the organization is and who it serves through our R7 Process, then putting that message to work in websites, search, AI answers, advertising and donor campaigns. The numbers come from each client’s own reporting and are documented in the full case study.
Israel and Jewish-Christian ministries
Donor acquisition
Voice of Judah Israel
A Meta campaign around the first anniversary of October 7 brought in 54 new donors and $56,100, against 15 donors and $7,500 the year before, on about a third of the spend.
Donor growth
Bridges for Peace USA
A new brand line, donor personas and donor funnel. 52 new donors in an early-2026 push, and online gifts under $1,000 up 40% year over year by Q3 2026.
Brand and messaging
Jerusalem Institute of Justice
Brand, messaging and digital strategy for one of Israel’s most significant legal advocacy organizations, built and scaled through the R7 Process.
Digital rebuild
First Century Foundations
A 40-year-old ministry supporting believers in Israel through prayer, education and humanitarian aid, with its digital presence reimagined and rebuilt.
Learn more about our israel ministry marketing.
Pregnancy centers and crisis care
Google Ads, local SEO, AI search
The Keim Centers
Five pregnancy centers across Hampton Roads. In 2025, 2,653 calls and appointment requests at an average of $61 per lead, with about 5% more patients served.
Local search and Google Ads
Hope Clinic
Calls from Hope Clinic’s Google Business Profile rose year over year in the months we tracked from late 2023 to mid-2025, often by 50% or more.
Ministry launch
Seeking Hope
A crisis care ministry created and built from the ground up, with ongoing audience, KPI and weekly marketing huddle support.
Learn more about our pregnancy center marketing.
Home service and Christian-owned businesses
Paid search and SEO
Chimneys Plus
A 636% increase in qualified leads after account optimizations, 227% more organic search traffic and 327% more total leads.
Brand strategy
Custom Home Exteriors
A brand audit and R7 Assessment produced a refined brand promise and the company’s first unified vision statement in 18 years.
Brand launch
Defender Gear
A bold American lifestyle brand created and built from the ground up, with revenue up 4x since 2016.
Website and content
Murray’s Tire and Auto Services
A new WordPress website and customer-focused narrative, with ongoing content, social media, SEO and conversion work.
Learn more about our home service marketing.
Sports, health and performance
Website
Pro 3:5 Sports
A new home page and service page design for a Christian sports academy serving more than 1,000 kids and athletes across the Triangle.
Brand and communication
Vardy Human Performance Center
A communication strategy, social media campaigns and community sponsorships for a training and rehabilitation center serving 500+ clients.
Brand and communication
Five Hole Sports
A communication strategy and campaigns showing why customers should choose a local hockey shop over larger franchises and online retailers.
Learn more about our sports ministry marketing.
Christian media and creators
Website and brand messaging
Worship Tutorials
A new website, marketing strategy and messaging. Sales improved and the YouTube channel grew from 200,000 to more than 600,000 subscribers.
Learn more about our content marketing.
Want results like these?
Tell us about your organization, the people you serve and where you want to grow. We’ll set up a conversation with our team.
